Negotiation Expertise and Training
Real-world tools and language that help you negotiate with clarity and confidence
Over 75,000 professionals trained worldwide.

Professionals negotiate every day, but most have never had formal training.
Without a clear framework, deals stall, opportunities are lost, and conflicts go unresolved. The result? Frustrated leaders, missed revenue, and lingering problems.
Success is the result of successful negotiation.
Whether you’re in insurance, sales, law, or running your own business, your success depends on negotiation. Getting deals done and solving problems requires taking yourself as a negotiator more seriously.
Who We Work With
We provide professionals like you with the skills to do it with confidence.
Whether leading teams, managing clients, or resolving disputes, negotiation is part of your work.

Executive Leaders

Attorneys

Insurance Claims
Professionals

Sales Teams

Entrepreneurs and
Business Owners

Government &
Public Sector
How We Work
Close the gap with training and expertise designed for today’s challenges.
In-House Training
Equip your teams with the skills to negotiate confidently, manage conflict effectively, and create value in every conversation.
Ideal for: Executive Leaders, Attorneys, Insurance Claims Professionals, Sales Teams, HR leaders, department heads, and corporate executives who want to create lasting impact across their teams.
Keynote Speeches
John Lowry is a sought-after speaker who combines storytelling, real-world insight, and actionable strategies to deliver memorable, practical takeaways your audience can apply immediately — whether addressing thousands at a conference or your executive team.
Popular Topics: Negotiation, Leadership, Conflict Management, and Sales.
Coaching & Consulting
Our coaching and consulting services provide executives and teams with personalized strategies for critical negotiations. From contract talks to conflict resolution, we help you clarify objectives, anticipate challenges, and design a winning approach.
Ideal for: Executive Leaders, Attorneys, Insurance Claims Professionals, Sales Teams, HR leaders, department heads, and corporate executives who want to create lasting impact across their teams.
Live Workshops
Open to anyone, these structured, hands-on classes offer dynamic group learning with interactive exercises, role-playing, and real-world case studies that help you prepare, communicate, and close with confidence.
Benefit: Build practical negotiation skills you can apply immediately in any situation.
How to get started:
Professionals negotiate every day, but most have never had formal training.
Access our expertise to choose the path that’s right for you.
Choose Your Format
Decide how you’d like to access our expertise — keynote, workshop, live class, or coaching.
Talk With Our Team
Connect with us for a consult to find the best way to deliver training for your organization.
Negotiate With Confidence
Step into your next negotiation equipped with a proven framework and the confidence to succeed.
Expertise You Can Trust Shaped by Real World Experience
The strategies of The Lowry Group are shaped by real-world experience at the negotiation table every day, delivering practical insights leaders can trust and apply immediately.
Negotiation Expert, Attorney, and Educator
75,000+ Professionals Trained Worldwide

John Lowry
Negotiation Author, Trainer, and Speaker
John Lowry leads The Lowry Group, where his expertise is multiplied through a team serving Fortune 500 companies, universities, and professionals across industries.
Faculty at Top Universities
Trusted by Fortune
500 Leaders
May 5-6, 2026
Live Negotiation Workshop That Transforms Teams
From one-day intensives to two-day custom programs, our workshops equip professionals with tools they can immediately apply to close better deals, resolve conflicts, and strengthen relationships. These programs are delivered by John Lowry and The Lowry Group, giving you both personal expertise and organizational support.
WHAT YOU’LL LEARN
- Strategic Planning – Prepare with confidence using a repeatable framework.
- Effective Communication – Learn the language that unlocks value at the table.
- Conflict Resolution – Navigate tough conversations with clarity and respect.
- Decision-Making Tools – Guide outcomes that benefit both sides.

John’s Book:
Negotiation Made Simple
This practical guide shows you how to prepare, open strong, manage concessions, and close deals with confidence. Perfect for individuals or as a team-wide book club, it’s a step-by-step roadmap to becoming a skilled negotiator. Backed by insights John brings through The Lowry Group, it’s a resource you’ll return to again and again.
The Negotiation Table
– Weekly Newsletter –
Get one practical insight each week from John Lowry and The Lowry Group.
Negotiation strategies that work in the real world delivered straight to your inbox.
Join thousands of professionals who rely on John’s weekly brief to negotiate with confidence.









